I led the Brand Identity and Web Design for PRISM Medical Consulting, with a focus on clarity, trust, and professionalism. The branding uses a modern medical color palette deep blues for stability and teal accents for innovation paired with a sleek, minimal logo to reflect precision and accessibility.

The web design centers on a clean, responsive layout tailored to healthcare professionals. I structured content for intuitive navigation, guiding users through services with strategic calls-to-action and a clear information hierarchy. Custom icons and subtle interactivity simplify complex ideas and elevate engagement.

This cohesive design system strengthens PRISM’s digital presence and reinforces their credibility in the healthcare space.